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Fairer prices for the internet.


Too many digital goods—apps, ebooks, online subscriptions—have expensive price tags that lock you out. We're building a fairer pricing model, one that everybody can afford.

Our pricing model gives you discounts based on your financial means. People who can afford it pay the full price, while people with less pay a lower price.

Everybody benefits. Nobody has to pay any more, and many get cheaper access to all the great stuff on the internet.

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Support your favorite writers, developers, and creators.


It's too hard for digital creators to make a living. Neither ads nor high uniform prices are enough to pay the bills, especially for independent writers and developers.

With Press Open, people get discounts based on what they can afford. This means many more customers for creators, giving them more sustainable revenue so they can keep making great stuff. In fact, our initial testing indicates that Press Open can increase revenue by 31%–116%.

We will never sell your data to anyone. Ever.

We'll get you the cheapest price we can, but not at the expense of your privacy. Your data belongs to you.

How does it work?


Digital creators sign up with Press Open.

When a writer or developer signs up with us, we give them a Press Open button they can put on their website. Then when you visit the creator's website, you'll see this Press Open button with the discounted price we've gotten for you.

A pricing exchange runs in the background.

Need-based discounts are computed in a pricing exchange. Rather than filling out a long financial aid form and waiting weeks for a response, you just sign in with your bank account, and then the exchange automatically estimates what price you can afford. The exchange runs on our secure machines, and your data never leaves our protection.

You get cheaper access to all the great stuff on the internet.

If we've done a good job, the price you see is something you can afford. You get access to an article or app that would have been too expensive before, while they get more revenue to continue making great stuff.

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Sign up for updates!

We're launching in early summer. Keep up to date as we build Press Open.